There are plenty of reasons to keep an eye on social media rankings, from finding out what’s being said about your organisation (or anything else for that matter) to measuring the impact of a particular promotional campaign.
Menae is a new tool that let’s you check your website’s ranking across a number of avenues. It gives you a search engine score, social media score, traffic score, social bookmarking score and blog score. Fun to play with but it could sure use an ‘About’ page and it’s a new entry into a pretty crowded field. SocialScan offers something similar by checking a URL against the main social sites, including Delicious, StumbleUpon, Digg and Twitter.
For a more general overview based on keywords, username or trends, Social Mention is hard to beat. You can set up an alert to receive regular updates.
And if you’re just looking at your Twitter usage, the Twitter Reality Check is a handy tool and TweetStats generates some great graphs (magic happening!).
And for making the case, the Search Engine Journal explains why social networking is important for SEO.
Digital Technology Group Blog 